The
Tesco car is adorned with
food items to promote the supermarket giant's new
Clubcard Fuel Save initiative. Food items ranging from fruits to
dog food are used to cover the body of the car. The floor mop is used as the wiper, desklamps works as windshield mirrors and Camembert cheese is used as a petrol cap.
The Tesco acr is fully functional and designed by animator and director Anthony Farquhar Smith.
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