Who are these rich fat cats? The Sunday Times Rich List 2014 is feline friendly and a hybrid mixture of fat cats and well known super riches.
The campaign features purfectly photoshopped cats to depict Richard Branson, Simon Cowell and Elton John. The campaign was created by London based photographer, artist and director Tim Flach, a well known producer of animal portraits.
The full rich list will be published on 11th May, 2014.